The beloved Sanrio characters have made their way into the mobile gaming world with the release of “Hello Kitty Merch Match,” a free-to-play 3D puzzle game available on both Android and iOS. Launched in 144 countries, this game invites players to tap on three matching merchandise items featuring their favorite characters, offering a delightful blend of nostalgia and fun. With over 1,000 unique items to collect, it promises an engaging experience for fans of all ages.